“ Being certain about how someone else feels or what motivates them is foolish. Don’t declare that you know exactly why someone made a choice or predict what someone is going to do next, and why. It’s a great parlor trick, but you’re probably going to be wrong. […] Empathy is a hugely powerful marketing tool if we use it gently, being sure to leave lots of room for error. When we say, “oh, you did that to make a quick buck or you did that because you hate that guy or you did that because you’re a man…” we’ve closed the door to actually allowing people to write their own story and you make it difficult to learn what actually makes them tick. ”
Welcome to the Tumblr section of the Maria Celina network. The primary use of this Tumblr is to act as an inspiration dump or collation of things that I personally feel should merit recognition or should be shared. All posts are conducive for short attention spans, and mostly visual in nature. To access the longer posts, head over to the jotter.
